The health and wellness market is booming, driven by consumer demand for organic skincare, fortified snacks, protein drinks and more. This trend is especially prominent among Gen Z and millennials, who are seeking more health benefits from their wellness products.
The private label sector is thriving in this landscape, providing premium products conveniently at affordable prices.
According to a McKinsey & Company study, key health and wellness trends for 2024 include:
In the MENA region, the TGM Consumer Sentiment Report 2024 highlights a significant focus on health, particularly among women and youth. For example, 43% of young Saudis aged 18 – 24 prioritise health as their top concern.
Emirati women are driving demand for personalised health and dietary solutions, including apps for nutritional tracking and tailored diet plans. In Egypt, there is a heightened focus on medical care and health-related products.
Health-Conscious Exhibitors at Private Label Middle East 2024
Interested in exploring this rapidly growing industry? Gain expert insight at Private Label Middle East 2024.
As MENA’s leading private label and contract manufacturing event, it attracts over 8,000 buyers, retail professionals, procurement heads, importers, and business owners.
The event features a diverse range of food and non-food manufacturing suppliers and solutions sourced from over 40 countries.
Here’s a preview of some must-see health-conscious private label exhibitors:
Fitsnack
Known for its protein-packed desserts and treats that offer indulgence without the sugar. Ideal for fitness enthusiasts and health-conscious consumers.
Maheshwari Ayurved Pvt. Ltd
Founded to bring traditional Indian medicine. Ayurvedy, to the world in the form of herbal supplements and wellness products. This unique manufacturer offers a wide array of products which tackles a range of ailments.
Jagdale
This Indian company has been an industry pioneer since 1939, offering a range of health-focused products including unique food, beverage, nutraceutical, and pharmaceutical formulations.
Urban Diet
Specialises in high-protein, low-carb, low-sugar, and zero-sugar products designed to support weight loss and active living.
Tekro
Founded in the Czech Republic, TEKRO specialises in nutrition for pets and animals, manufacturing kibble and functional supplements, amongst other products.
Euro OTC Pharma
This German pharmaceutical company has been producing high-quality products since 1993. From nutritional supplements to cosmetics and private label supplements, Euro OTC Pharma has a wide range of products to kickstart a healthy lifestyle.
Mark your calendar for 24 – 26 September and join us at the Dubai World Trade Centre to discover the latest in private labelling and health-conscious products. For more details or to register, visit prime-expo.com.
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